Samsung Reportedly Forced to Raise Phone Prices Due to Rising RAM Costs
Up until now, most smartphone manufacturers — Apple and Samsung included — have been able to absorb the impact of rising memory chip prices through optimizations and cost cutting in other areas. However, according to a new report from Greece, Samsung may no longer be able to keep prices steady and is planning to increase prices on several of its phones in Europe starting in June.
Expected Price Increases
The report claims that Samsung is planning to raise prices on the Galaxy S series as well as the Galaxy Z Fold7 and Z Flip7 by approximately €100. These increases would apply across various storage configurations, with higher-tier models likely seeing the largest jumps.
Why Prices Are Going Up
The culprit is the ongoing memory chip price crisis. Global RAM and storage costs have been climbing steadily since late 2025, driven by increased demand across AI, cloud computing, and mobile sectors. Samsung’s memory chip business has been profitable, but the mobile division — which buys those chips internally — is feeling the squeeze.
Samsung is not alone in this position. Analysts have been warning about price increases in the second half of the year due to the memory shortage, and other manufacturers are expected to follow suit. Consumers should brace for higher smartphone prices across the board as the industry passes these costs down the supply chain.
Impact on Consumers
If you’ve been considering a Samsung flagship purchase, the timing matters. While the rumored €100 increase isn’t catastrophic, it does make the already expensive Galaxy S lineup and foldable devices even pricier. The Galaxy Z Fold7, for example, starts at around $1,999, and an extra €100 puts it further out of reach for many buyers.
It’s worth noting that Samsung has not officially confirmed these price changes. A Samsung representative declined to comment on the report. However, the logic tracks with the broader industry trends, and consumers would be wise to keep an eye on official announcements before making a purchase decision.
What This Means for the Industry
If Samsung — one of the largest smartphone manufacturers in the world — is forced to raise prices, it signals that the memory chip shortage is affecting even the most resource-rich companies. Other manufacturers are likely facing similar pressures, and we may see a wave of price adjustments across the Android ecosystem in the coming months. For now, if you see a good deal on a Samsung flagship, it might be worth grabbing before prices go up.
